I’m sorry if you don’t like this

It’s not just the season of coronavirus, it’s also the season of apologies, which often are rejected.

Starting at home, the high-end Di Bruno Bros. grocery outlets apologized for having made an offer to provide a free lunch for on-duty police officers. Most people thought it to be a kind offer to the cops, who have been working 12-hour shifts since the protests of George Floyd’s death began. 

Most people — but not some of Di Bruno Bros staff. You will find this hard to believe, but a group of them threatened to strike if the owners didn’t rescind the offer.

You will find this even harder to believe: The weakling owners proved to be craven [forbidden term alert] Indian Givers and revoked the offer. In a letter to customers and others, Di Bruno said the offer was “insensitive.”

Insensitive?

To whom exactly?

Only to cop haters.

The letter confessed that super woke Di Bruno recognized “that our ability to rely on the assistance of the police to protect our store in times of unrest is a privilege that many in our city and country have not been afforded.”

Actually, during the “times of unrest” in Philly, practically no one was protected. The carnival of looting proved that.

Does Di Bruno think when you dial 9-1-1 they ask for your race or religion or income level?

The letter was a sickening manifestation of white guilt.

Virtue signaling like crazy, the letter said, “We stand in solidarity with the peaceful protesters against racism, injustice, and the senseless violence against people of color.   

“We believe Black Lives Matter and are unequivocally against police brutality.” 

As opposed to you, who applauds it? 

It then pledged to make donations to Black Lives Matter, the Southern Poverty Law Center, Philadelphia Lawyers for Social Equity and the NAACP Legal Defense and Education Fund.

Had Di Bruno done that in addition to the lunch for cops, it would have been all good. 

Instead, because it seemed to be pissing on police, Di Bruno bought itself a boycott. It’s overpriced, anyway. 

On the national scene, Everyone’s Girl Next Door, Ellen DeGeneres went on Twitter to say this:

Really hateful, right?

Guess what? She gets torn apart on Twitter — a/k/a the moral supremacist sewer — for not screaming outrage like a banshee, and for using the phrase “people of color.” Huh? I thought it was the latest linguistic gymnastic for “nonwhite.“

Ellen then stupidly posted a tearful video, apologizing for knowing she would not say the right thing.

Then shut up. Why give the vipers ammunition? You only compound things by caving in to Political Correctness and someone else’s idea of moral purity.

Apologies should come only when you violate a commonly agreed to community standard, not because three dung beetles with a keyboard have invented a new way to claim insult. 

NFL Commissioner Roger Goodell apologized for the NFL not being active enough in combating racism, but was keelhauled for not mentioning Colin Kaepernick.

New Orleans Saints Quarterback Drew Brees said he felt strongly taking a knee during the National Anthem was disrespectful to the flag,  but did a quick about face when criticized by teammate and former Eagle Malcolm Jenkins, and others. 

The New York Times ran an online op-ed by Arkansas U.S. Sen. Tom Cotton that said the military should be called in to quell riots by “nihilist criminals” and attempts by the “radical chic” to justify the violence “are built on a revolting moral equivalence of rioters and looters to peaceful, law-abiding protesters.”

Red meat for the right wing, yes. 

Many leftist Times staffers — which is most of them — objected to the op-ed and the Times then apologized for publishing it, and banned it from its print edition. It is almost Orwellian, except the iron curtain is being dropped by a newspaper, not the government. 

Media critic Jeff Greenfield waved the idea that an op-ed is not my-ed, and was promptly attacked by the Left as a fascist, its second most-favorite word. Racist is No. 1.

The very people entrusted with stocking our democracy with a stream of ideas is busy building dams.

I am damn glad to be out of it.